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Fabio Paracchini


You can call me Fabio.

I work every day at the intersection of content and experience, leading, inspiring and training multi-disciplinary teams on strategic, brand and digital transformation projects for agencies and companies like Alfa Romeo, Moto Guzzi, Vespa, Corriere della Sera, Affinity Petcare, ESA - European Space Agency, Europ Assistance, Lavazza, Mahou, Mapei and Piaggio.

I have a “Hacker / Maker / Teacher / Thief” approach: I love to think+do at the same time, to roll up my sleeves on a daily basis and write&craft some work or concept without losing sight of the wider strategic context.

Fabio Paracchini


Fabio Paracchini

Chief Strategy and Innovation Officer / Head of Health

The Embassy

Socio ADCI dal 2015

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